Unlocking Tech

Solutions / Industrial & B2B Manufacturing

AI agents for manufacturing that qualify leads, quote faster and answer the technical questions.

AI agents for manufacturing take the slow, repetitive commercial work in an industrial B2B operation — qualifying inbound leads, turning around RFQs and quotes, answering technical product and spec questions, chasing order status — and run it against your ERP and CRM, so deals stop stalling on response time.

We build them around the systems your operation already runs.

Illustrative examplePick a step to see it in detailA request for quote, from email to approved proposal
  1. A distributor emails a PDF request for quote with two lines and a requested lead time.

    Line 1
    Ball valve DN50, stainless — 120 pcs
    Line 2
    EPDM gasket DN50 — 240 pcs
    Requested
    Delivery in 4 weeks, 12% discount
  2. The agent matches each line to your catalogue and reads stock, production lead times and this customer's terms from the ERP.

    VB-DN50-316
    80 in stock + 40 in production
    GK-DN50-EP
    In stock
    Customer terms
    Distributor price list
    Possible lead time
    3 weeks
  3. The requested discount is above what the agent may apply on its own, so the quote is marked for approval.

    Discount requested
    12%
    Automatic limit
    8%
    Result
    Needs approval
  4. Prices, lead time and terms in a draft in your company's format, ready to review. Nothing goes to the customer yet.

    Quote
    Q-0153 (draft)
    Lead time
    3 weeks
  5. The salesperson reviews the draft, settles the discount and approves it.

    Decision
    Approved at 10%
    Logged
    Who approved it, and the final discount
  6. Only after that approval does the quote go to the customer and into the CRM.

    Quote
    Q-0153, approved
    Sent
    To the distributor, by email
    CRM
    Opportunity updated

Fictitious data to explain the flow: the buyer, the part numbers and the terms are examples, not real data.

01 / Real work

Case study· Brazil

A real example: B2B lead qualification at OmniTrade Brasil

OmniTrade Brasil, part of an international group in engineering and construction materials, imported about 1,200 CSV files of new construction projects every month and screened every record by hand. We built an AI agent that watches Google Drive, applies the scoring rules the sales team controls, and routes each lead into HubSpot through a three-outcome decision pipeline.

Screening went from days to hours, with about 10% of leads classified as hot and ready for action — and no human screening step. Read the OmniTrade case study.

Published results

  • 1,200CSV files autonomously processed per month
  • Days → hrsScreening cycle compressed from days to hours
02 / What they are · use cases

What are AI agents for manufacturing (industrial B2B)?

AI agents for manufacturing are software agents that handle the high-volume commercial and operational admin in an industrial B2B business: qualifying an inbound enquiry, pulling specs and stock to turn an RFQ into a quote, answering technical product questions from your datasheets, and chasing order or shipment status — end to end, with a handoff to sales or engineering when judgement is needed. Quote turnaround is where industrial deals are won or lost, and an agent compresses days of back-and-forth into a same-day response.

Keep reading

This is custom agent work for an industrial workflow — the same engineering behind our wider AI agent work and customer-service agents — built around your ERP, CRM and product data rather than a generic product.

Top use cases for AI agents in manufacturing and B2B distribution

Six commercial and operational workflows where an agent pays back first for a manufacturer or a distributor. Each one reads from your ERP, CRM and product data, and hands off to sales or engineering when judgement is needed.

  • Lead qualification & routing

    Qualifies an inbound enquiry against your fit criteria (application, volume, region, certifications), enriches it, and routes it to the right rep — so sales spends time on the deals worth pursuing.

  • RFQ & quote turnaround

    Reads the request, pulls specs, stock and pricing from your ERP, and drafts the quote for a rep to approve — turning a multi-day quoting cycle into a same-day reply.

    See this flow in the example
  • Technical service & product questions

    Answers spec, compatibility, lead-time and datasheet questions — before and after the sale — from your product data and documentation, with citations and a clean handoff to engineering on the hard ones.

  • Order & shipment status

    Answers 'where's my order' and delivery-date questions from your ERP and logistics, and flags delays to the customer and the account owner before they escalate.

  • Distributor & reseller support

    Handles the recurring questions from distributors and resellers — pricing, availability, documentation, order placement — at the volume a small commercial team can't cover.

  • Document & spec retrieval

    Finds the right datasheet, certificate or drawing across your document store and delivers it on request, instead of an email round-trip to engineering.

03 / Build vs buy

Generic web form, custom agent, or your sales team doing it by hand?

A web form captures an enquiry and waits. A custom agent qualifies it, drafts the quote from your ERP and answers the technical questions — and unlike a stretched commercial team, it responds the same hour, which is what wins an industrial deal.

  • What we build

    Custom AI agent

    Qualify-and-quote

    Qualifies against your fit criteria
    Yes
    Drafts a quote from your ERP
    Yes
    Answers technical/spec questions
    Yes
    Quote turnaround
    Same day
    Connects to your ERP & CRM
    Yes
    Covers distributor/reseller volume
    Yes
    First response time
    Minutes
  • Web form / generic bot

    Capture only

    Qualifies against your fit criteria
    No
    Drafts a quote from your ERP
    No
    Answers technical/spec questions
    Static FAQ
    Quote turnaround
    N/A
    Connects to your ERP & CRM
    No
    Covers distributor/reseller volume
    Limited
    First response time
    Instant capture
  • Manual today

    Sales follows up

    Qualifies against your fit criteria
    Yes
    Drafts a quote from your ERP
    Yes
    Answers technical/spec questions
    Yes
    Quote turnaround
    Days
    Connects to your ERP & CRM
    N/A
    Covers distributor/reseller volume
    If capacity
    First response time
    Hours–days
04 / In depth

AI quoting and bidding automation for manufacturers and distributors

Flagged for a person

  • Non-standard items
  • Margin below your threshold
  • A spec it can't match
Read the full answer

Quote turnaround is where an industrial deal is won or lost. The agent reads the RFQ or tender — email, PDF or portal export — extracts the items, quantities, specs and deadlines, pulls cost, stock and lead times from your ERP, and drafts the quote or bid in your template for a sales engineer to approve. It never sends a price it isn't allowed to send.

For distributors and PE-backed groups running several catalogues or ERPs after acquisitions, the same agent matches each request against the right catalogue and flags what needs a person: non-standard items, a margin below your threshold, or a spec it can't match.

Where AI fits on the operations side — and where it doesn't

  • An agent

    The commercial and admin work around production: quotes, lead qualification, technical questions.

  • A model, as a separate project

    On the shop floor: computer vision for quality control, demand and stock forecasting.

  • Not us

    PLCs, SCADA, robotics and process control (OT) stay with your automation integrator.

Read the full answer

Agents are the right tool for the commercial and administrative work around production. On the shop floor, the useful AI is usually a model rather than an agent: computer vision for quality control on a production line, or custom forecasting models for demand and stock levels. We build those as separate projects, with their own data and evaluation.

What we don't build is control systems: PLCs, SCADA, robotics and process control (OT) stay with your automation integrator. If the bottleneck is unplanned downtime on a machine, that's a predictive-maintenance and OT project. If it's quote turnaround and admin, it's an agent — and that needs no change on the shop floor.

05 / Pricing

What does an AI agent for a manufacturer cost?

A first agent on one workflow — lead qualification or quote drafting — starts at €1,500, fixed price, delivered in about two weeks (~12 business days). Multi-step agents that read from your ERP and write to your CRM start at €2,500 per agent. After launch you pay the model tokens, capped per run, with no per-seat licence for your sales team. Either option can also be paid as a fixed monthly fee instead of the one-off setup, with hosting, maintenance and tuning included — see packages and pricing.

Starter
€1,500
setup per agent · one workflow
  • ✓One agent, one workflow
  • ✓Eval harness included
  • ✓2-week delivery
Request a quote
Medium
Most popular
€2,500
setup per agent · multi-step
  • ✓Multi-step workflows
  • ✓Tool-use & integrations
  • ✓Cost ceiling per run
  • ✓Audit log on every field
Request a quote
Enterprise
Custom
on-prem · compliance
  • ✓On-prem or private cloud
  • ✓HIPAA / GDPR posture
  • ✓SLA & support
Talk to a principal
06 / Process
  1. 0130 min
    Assessment

    30 minutes with a principal engineer. We map your workflow and find the highest-impact agent.

  2. 02~12 business days
    Pilot

    One agent in production in ~12 business days. Fixed price.

  3. 03With every agent
    Evals
    Automated quality tests

    Every agent ships with an eval harness (a suite of tests run against real cases) and a cost ceiling per run.

  4. 04Ongoing
    Roll-out

    Scaled across the operation, documented, handed over. No lock-in: the code and the accounts are yours.

Go deeper
07 / Frequently asked questions
08/Start the conversation

Book your assessment.

Talk directly to a principal engineer.

No sales team.

No discovery workshops.

No procurement circus.

We scope, build and ship.

  • Reply within one business day
  • Engineer-led assessment
  • Written proposal
  • Lisbon · UK time zone

No commitment. Just an engineer.

Budget (estimated)
Timeline

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